Google has added the functionality of exporting hourly performance data to 24-hour view to its Search Console. The feature was announced in January 2025 and will give website owners and SEO experts a way to view and analyse near real-time data for fast decisions.
Main Features:
•Hourly Data Export: It’s now possible to export clicks, impressions, average CTR, and average position on hourly basis for the last 24 hours. All these can then be exported in formats like Google Sheets, Microsoft Excel, or CSV to work with several analytics tools without much hassle.
•Less Data Latency: The introduction of the 24-hour view has reduced the latency of data by 50%. This has made the performance metrics of the website more up-to-date. Thus, the performance metrics can be analysed and strategy can be changed in real time.
Benefits:
The exporting of hourly data will allow the user to
•Track Latest Performance: Understand how the new content is performing shortly after publication, and hence respond quickly to emerging trends.
•Immediate Impact Analysis: Analyse the impact of the latest changes to your website or SEO techniques without waiting for 48 hours for the data refresh.
•Enhanced Reporting: Include fresh performance data in reports so that stakeholders are always given the most recent data available.
How to access the feature:
To export hourly data:
1. Go to the Performance reports in Google Search Console.
2. Click on the “24 hours” view to get the most recent data.
3. Click the export button and select your preferred format: Google Sheets, Excel, or CSV, to download the data.
This improvement is a testament to Google’s dedication to providing tools that support real-time data analysis, helping webmasters and SEO professionals stay ahead of the curve with timely and actionable insights.